Article snippet: He was considered a loudmouth, a sensational politician who was too controversial for political consultants navigating the anti-Trump hysteria fueling the left. He believed strongly in curbing illegal immigration and pushing a “drain the swamp” anti-establishment agenda much like the president. And his fiery defense of Confederate monuments proved he would not back down when challenged by political correctness. His aggressive style horrified seasoned consultants, but for the tech leaders at Harris Media he was great for Facebook live. “That was kind of our silver bullet,” political director Rory McShane of Harris said in an interview with Breitbart News. Rather than honing a slick patriotic video designed to go viral or a 30 second ad, McShane and his team starting channeling Stewart’s energy to Facebook. Wherever Stewart went in Virginia, his live content went with him from hour-long meetings at the Board of County Supervisors to trips to the gun show and speeches around the state. He would also go live to challenge Gillespie for dropping out of events and debates, taunting him with the nickname “Establishment Ed.” Over 200 videos were published during the campaign, sometimes multiple live videos per day, racking up thousands of viewers who tuned in for Stewart’s conversations on camera. “We were aggressive, disciplined and dogged. We livestreamed a lot, we were creative every day, and gradually energized our supporters to deliver the result they did,” McShane s... Link to the full article to read more